Sep 24th 15:00, by ELF Communications

Thrilling Premiere in 2024: FIBO Football Festival

Sep 24th 15:00, by ELF Communications

Thrilling Premiere in 2024: FIBO Football Festival

They are accessible to the most diverse types of athletes, inspire young and old and are characterised by a high level of emotionality among athletes and fans: the similarities between fitness and football are manifold. The opportunities when players from both segments join forces are huge. And so FIBO 2024 celebrates a premiere: FIBO FOOTBALL FESTIVAL.

Home for all fans of American Football

From 13 to 14 April, FIBO will create a home for all fans of American football in Cologne. A dedicated area in Hall 4.1 forms the heart of the community event for fans and active players, coaches and team officials and all those who want to enjoy sports that inspire. Visitors can look forward to exciting football tryouts and fitness challenges, talks and discussions as well as meet & greets with well-known athletes.

In addition, partners, sponsors and exhibitors will have the opportunity to present their products and services, address new target groups and network with decision-makers in the industry for two days. With 2.6 million Germans interested in American football, the football boom is not abating in Germany either. On the contrary.

Raising awareness for health

With the Football Festival, FIBO comes another step closer to its vision of raising awareness for health in the population as a whole and motivating even more people to lead an active and healthy life. The role football plays in this is emphasised by Simon Bens, Team Lead Content & Marketing, when announcing the FIBO Football Festival during the Championship Game of the European League of Football on 24 September in Duisburg:

“With the festival, we show once again how multi-faceted health is and how we live it. In addition to physical fitness and health, mental resilience, strategy, teamwork and prevention also play a major role in American football. Topics that we as FIBO understand and actively promote with our partners and exhibitors.“

Partnership extended

The first strong partner is the European League of Football. Only a few days ago, the cooperation between FIBO and the ELF was extended. The press release with quotes from FIBO Event Director Silke Frank and Commissioner of the European League of Football, Patrick Esume, can be found here.  

The Football Festival is open to all FIBO visitors. Tickets for FIBO 2024 will be available from the ticket shop from 24 November.

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